You’d Better Call Saul!
At Coleman Group we love a good promo.
We love it even more if we’ve been part of it!
To promote Season 3 of Better Call Saul, we were tasked to transform a store in Potts Point, Sydney into a Los Pollos Hermanos pop-up store.
With the promise of free food and the added attraction of show star Gus Fring, crowds were flocking to the store.
Using a combination of signage materials and techniques, the store was transformed for two days – then, after the promotion, all traces of Los Pollos Hermanos were removed and the store was restored to its former state and you’d never know we’d even been.
This is a great example of both the signage we can create and also what our Install team can do.
If you’ve got a great idea for an event, please call and see how we can make it pop.